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“The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.”—Martin Luther King, Jr.

How appropriate to find this quote as we celebrate Black History Month.

We are announcing the addition of two (2) new products to our Photography Expedition Portfolio.

We plan on exploring new exciting destinations and developing more thrilling itineraries for 2022.

It was announced yesterday that the Alaskan cruise ship season is virtually ghosting 2021. I was commiserating over a beer with a friend about the dire implications this will have on businesses and many SE Alaska communities’ economies. Her response was spot on; she said, “don’t cry in your beer cause it will only water it down.” The discussion pivoted toward how fortunate we as Alaskans are regarding the percent of vaccinations given and case counts. We lead the nation in vaccinations given as a percent of the population and a top 3 state for the least number of contracted cases. She came up with a brilliant marketing idea for the most beautiful place in Alaska, Sitka. Marketing gurus can indeed develop something better than my slogan, “Sitka Alaska, the safest vacation destination in the US.”

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